Trust & Security

Trust, security and data governance are part of the product.

This page is maintained by North Bridge Associates to answer common security and privacy questions. It describes current practices and is not an independent certification.

Illuminated secure data centre corridor with server racks
Deployment models

Where and how we deploy.

Client-controlled deployment
UK / EU data residency
No customer data training
Role-based access
Audit logs
Data sovereignty

Data stays where you need it.

Residency

UK and EU residency supported. Regional deployment agreed per engagement.

Deployment

Private cloud, on-prem or client-controlled environments.

Model training

Customer data is not used to train models for other customers.

Retention

Data retention scoped and documented per engagement.

Access control

Role-based access with immutable audit logs.

Voice / call recording

Consent-driven, retention-limited, sensitive-content protections.

AI governance

No evidence, no release.

Every AI-influenced decision is instrumented so it can be reviewed, released or refused with a reason attached.

Evidence trails

Input data, model version and decision path captured.

Refused with reasons

Governance can block AI actions and record why.

Human oversight

Explicit oversight records on high-impact decisions.

Incident response

What to expect if something goes wrong.

Security incidents are triaged against defined severity criteria. Affected customers are contacted, remediation is coordinated with customer security teams, and post-incident learning is shared through a structured review.

ChallengeME child-data posture

Safeguarding before monetisation.

ChallengeME follows a child-first data posture across the H2 launch.

No child-directed advertising
No sale of child data
Minimal data collection
Parent / school-controlled access
Clear privacy notice per jurisdiction
Defined retention and deletion
FAQs

Common security questions.

Talk to us about deployment, governance and evidence.

Email security@northbridgeassociates.co.uk or book a call.

Talk to us